GREAT BRAND BLUNDERS

0 out of 5

Call for Price

Packed with examples of both classic and new brand catastrophes, with a special focus on social media mishaps, it reveals the lessons we can learn from epic failures such as the Bic for Her pen range, along with other baffling brand extensions, off-message partnerships, awful advertising and marketing U-turns.

Sku: 0016 Category: Business Tag:

Description

Packed with examples of both classic and new brand catastrophes, with a special focus on social media mishaps, it reveals the lessons we can learn from epic failures such as the Bic for Her pen range, along with other baffling brand extensions, off-message partnerships, awful advertising and marketing U-turns.

Additional information

Theme:

Typography

Author:

Katie Johnson, Mark Allen

Age:

Any Age

Pages:

432

Reviews

There are no reviews yet.

Be the first to review “GREAT BRAND BLUNDERS”

Open chat
1
This GREAT BRAND BLUNDERS can be yours for only ₦0.00!. Do you have any questions? ask us